Some of the top freeride skiers and snowboarders will descend on Sierra-at-Tahoe later this month for the Huck Cup, a 2-Star Freeride World Tour Qualifying event. Presented by Subaru, the Huck Cup is scheduled for Feb. 26-27, 2016. This is a worldwide circuit of freeride skiing and snowboarding event where athletes compete on challenging terrain […]
Sierra-at-Tahoe
Steve Hemphill returns to Sierra-at-Tahoe
After a few years away from the popular Lake Tahoe ski resort, Steven Hemphill is back at Sierra-at-Tahoe in a new role. Earlier this month, Sierra-at-Tahoe announced that Hemphill was returning as the new Director of Marketing and Sales. He was previously employed at Sierra-at-Tahoe as the Communication Manager before leaving to work at K2 […]
Olympic champ Maddie Bowman at Sierra-at-Tahoe Jan. 9
Like many skiers and snowboarders over the Christmas holidays, Maddie Bowman was enjoying the excellent conditions at Sierra-at-Tahoe ski resort. A U.S. gold medalist winner in the Women’s Ski Halfpipe at the 2014 Winter Olympics in Sochi, Bowman grew up on the slopes of Sierra-at-Tahoe and was back on the mountain this week. She was exploring […]
High snow totals a boom for Sierra-at-Tahoe ski resort
Despite the tremendous advances in snowmaking, skiing is still a sport that relies heavily on the fickle ways of Mother Nature. There’s no better advertising for Lake Tahoe ski resorts than a snowy portrait of the Sierra mountain range. All the talk about this being an El Nino year got everyone excited about this ski […]
Earliest opening in 11 years for Sierra-at-Tahoe ski resort
This wasn’t an unusual occurrence a decade ago at Sierra-at-Tahoe. Opening the ski resort off Highway 50 near South Lake Tahoe in November was often the norm. But that certainly hasn’t been the case lately following three drought years. Dependent on Mother Nature more than many other Lake Tahoe ski resorts, Sierra-at-Tahoe happily announced it will […]
Sierra-at-Tahoe holding clean-up day Oct. 11
If you frequently ski or snowboard at Sierra-at-Tahoe and care about how the resort looks this winter, you might want to make plans to attend this volunteer day on the mountain. Sierra-at-Tahoe ski resort in Lake Tahoe is hosting the 9th annual Keep Sierra Clean Day on Sunday, Oct. 11. All members of the community are invited […]
Sierra-at-Tahoe offering $289 season pass
BY JEFFREY WEIDEL Ski season is concluded this season at Sierra-at-Tahoe. However, it’s not too early for skiers and snowboarders to begin making plans for the 2015-16 ski season. Sierra-at-Tahoe is focused on offering an affordable season pass price of $289 for guests who purchase the 2015-16 Keepin’ It Real Unlimited Season Pass before May […]
Olympic snowboard champ Jamie Anderson giving back
BY JEFFREY WEIDEL Olympic gold medal snowboarder Jamie Anderson is giving back to her sport and her community. Anderson will sponsor three South Lake Tahoe students for her annual “Give Back With Love” sponsorship. Anderson, who was raised in South Lake Tahoe and calls Sierra-at-Tahoe her home ski resort, announced that this year’s recipients are Justice Ensign, […]
Snow storm ignites opening day for Sierra-at-Tahoe
Thanks to a large snow storm, the wait has ended for Sierra-at-Tahoe, which opened Friday for skiing and snowboarding. Located off Highway 50 heading into South Lake Tahoe, Sierra operates differently from other ski resorts in the region. One of the most notable differences between Sierra and its neighbors is the resort has very little […]
Sierra-at-Tahoe holding annual Snowball Fight on Nov. 13
A batch of fresh snow at Sierra-at-Tahoe will help make this fun even more pleasurable. Sierra-at-Tahoe will hold its third annual Sierra Snowball Fight on Nov. 13. The event is a Dodgeball Tournament at Steamers Bar and Grill. Using the iconic childhood game, Sierra-at-Tahoe will reunite snow bunnies and powder hounds at this free event to […]