After years of bickering over this controversial project, the Placer County Board of Supervisors voted unanimously Tuesday to approve the Village at Palisades Tahoe Specific Plan. The plan will allow Palisades Tahoe to complete what it terms a “world-class village and base area to complement and support its world-class mountain.” Palisades Tahoe believes the plan […]
Alterra Mountain Company
Alterra acquires Snow Valley ski resort
The Alterra Mountain Company has purchased Snow Valley Mountain Resort, a Southern California location that’s beloved by skiers and snowboarders. Alterra Mountain Company also owns Palisades Tahoe and many other large ski resorts in various states. Snow Valley Mountain Resort will join the operations of Big Bear Mountain Resort in Big Bear Lake, including Bear Mountain […]
Bryne will lead Squaw Alpine ski resort
Squaw Valley Alpine Meadows ski resort in Lake Tahoe will be under new leadership for the upcoming 2021-22 ski season. Alterra Mountain Company recently announced that Dee Byrne has been named President & COO of Squaw Valley Alpine Meadows (SVAM) based in Olympic Valley. Bryne will be responsible for all operations, driving profitability, and evolving […]
New Gondola to connect Squaw-Alpine
Thanks to a new gondola, the wait will soon be over for a way to easily ski or snowboard at Squaw Valley-Alpine Meadows on the same day. Squaw Valley Alpine Meadows announced recently the state-of-the-art, highly anticipated Base-to-Base Gondola (B2B) will likely begin construction this summer. Officials with the ski resort are unsure at this […]
Alpine Meadows a skier’s mountain
This is a throwback ski resort whose no-frills buildings are aging gracefully, displaying no visual signs of decay as they seemingly revel in the fact that they remind people of the sport’s proud past. Nestled near the Truckee River and a short drive from Tahoe City, Alpine Meadows ski resort is the antithesis of its […]
Alpine Meadows adding new quad chairlift
Alpine Meadows will add a new $10 million quad chairlift next season as part of improvement program for Squaw Valley Alpine Meadows. Alterra Mountain Company, owners of Squaw Valley Alpine Meadows and 14 North American ski resorts overall, announced Monday (March 4) that it would be making more than $17 million of capital investment to the […]
Ron Cohen named President, COO at Squaw Valley Alpine Meadows
Veteran ski resort official Ron Cohen has been named the new President and Chief Operating Officer of Squaw Valley Alpine Meadows. Cohen has served as the interim President & Chief Operating Officer at the famed Lake Tahoe ski resort since April 2018. He moved into the permanent position following the Aug. 15 announcement by Alterra Mountain […]