In the midst of this worldwide pandemic, many North Lake Tahoe businesses are in a charitable mood.
While the impact of COVID-19 is global, small businesses are coming together in the mountain community of North Lake Tahoe to make a difference. With the majority of
North Lake Tahoe jobs in leisure travel, the community is finding ways to
support local individuals, families and small businesses. Here are a few ways North Lake Tahoe’s business community is coming together:
- Homewood & Tahoe Luxury Properties are working to donate ski goggles to medical professionals fighting COIVD-19 through the Goggles for Docs. So far, over 70 pairs have been donated through contributions.
- For every gift card purchase, Bridgetender Tavern and Grill will match each purchase with a 50% donation to the Tahoe Forest Health System, a not-for-profit healthcare facility with locations in Truckee and Incline Village, Nev.
- Truckee-Tahoe Lumber Co, a family-owned and operated business that supplies lumber and other materials, was called on by Tesla to help. In order for Tesla to donate more than 1,000 life-saving ventilators, Truckee-Tahoe Lumber Co provided 20 trucks of lumber in 72 hours for Tesla to build shipping crates.
- North Lake Tahoe specialty outdoor retailer, Alpenglow Sports, raised $230,000 for local nonprofits during their 14th annual Winter Speaker Series, presented by Peak Design. The speaker series works to achieve a two-fold goal: To inspire and motivate local athletes to pursue their mountain dreams; To educate about, and raise funds for, local nonprofits making a tangible difference in the fabric of the North Lake Tahoe and Truckee community. Additionally, Brendan Madigan, owner of Alpenglow Sports, asked his community for help during this difficult time, and in four days, sold $75,000 in gift cards.
- With the closure of ski resorts, Northstar California donated 15,000 pounds of food, the equivalent of a whole truckload, to the Tahoe Truckee Unified School District and to Sierra Community House. As the school district moves to a distance learning program, many children rely on school to receive their main meal of the day. The district is now offering free “grab and go” meals for anyone under 18.
- Tahoe Luxury Properties, a full-service agency specializing in luxury vacation rentals and real estate sales, is raising funds through a GoFundMe page for the immediate relief to local Tahoe families needing assistance. With the sudden halt of travel and tourism, this has left many residents in unpredictable circumstances. Tahoe Luxury Properties is also directing funds to local agencies, including the Sierra Community House, which is providing grocery boxes and grocery store gift cards, and the Boys and Girls Club, providing take-away dinners for the first time. Initially, the fund has raised $52,000.
- Tahoma Meadows Cottages is offering their vacation cottages on the west shore as quarantine space for returning college students and family members for Tahoe locals who are in need of space.
